What is the video production process like for law firms in Lakeville when working with Edge of Story Films?

Understanding the Video Production Process for Law Firms in Lakeville

When a law firm in Lakeville considers hiring Edge of Story Films for video production, it's essential to understand the entire process, from initial contact to final delivery. Our boutique video production company specializes in creating professional video content for law firms, helping them build credibility and trust with potential clients. Here's what you can expect throughout the journey.

1. Initial Consultation

The first step begins with an initial consultation, where the managing partner or marketing director of the law firm discusses their needs and goals. This conversation typically takes place within a week of reaching out to us. During this meeting, we’ll explore what type of videos would best serve the firm, such as attorney introduction videos or client testimonials.

2. Concept Development

Following the consultation, our team will dive into concept development. This phase usually takes about 1-2 weeks. We will work collaboratively to draft a creative brief that outlines the video’s goals, target audience, and key messages. This step is crucial for aligning our vision with the firm’s objectives and ensuring that the final product resonates with potential clients in Lakeville and beyond.

3. Pre-Production Planning

Once the concept is finalized, we move into pre-production, which may take another 2 weeks. This includes scheduling filming dates, securing locations (which could be in the firm’s office or a local landmark like the Holley Williams House Museum), and preparing the necessary scripts and storyboards. We understand that attorneys can be difficult to schedule due to their busy calendars, so we’ll work with you to find convenient times.

4. Filming

The actual filming process typically spans 1-3 days, depending on the number of videos being produced. Our team will handle everything from setting up high-definition cameras shooting in 4K and 6K to directing on-camera talent. We aim to create a comfortable environment to help humanize the attorneys, making them feel at ease and ensuring authentic performances.

5. Post-Production

After filming, we enter the post-production phase, which usually takes about 2-4 weeks. This includes editing the footage, adding motion graphics, and refining the final product. We will keep the law firm updated on our progress, and there will be opportunities for feedback and revisions to ensure the videos meet your expectations.

6. Final Delivery and Launch

Once the edits are complete, we’ll provide the final videos in the desired formats. This phase generally wraps up within a week. We can also assist with strategies for launching the videos on your firm’s website and social media platforms, ensuring they reach the Lakeville community effectively.

7. Follow-Up

Finally, we believe in evaluating the success of the videos. After a few weeks, we’ll follow up to discuss the performance of the videos and any potential adjustments needed for future projects.

In summary, the entire process from initial consultation to final delivery can take approximately 8-12 weeks, depending on the complexity and number of videos. By understanding these phases, law firms in Lakeville can ensure a smooth and effective collaboration with Edge of Story Films. To get started, contact us today at (781) 486-3565 or visit our website at edgeofstoryfilms.com.